Ok. I'm supposed to be writing headlines for air filters and since I don't even understand their real purpose, I have decided to create instead, another Haiku for my friend Becky.
She had a tire blow-out on her way to work. She got it fixed real fast by Belle Tire. I feel it's ok to give them a little promo.
Tires all blown to shit.
can't drive 55, if I try.
Belle's got my back, yo.
Might as well write one about air filters too.
Mopar is the bomb.
Filters air till it's real clean.
Generic won't do.
So there. Maybe I should present that to my CD's and see what they think of that as a headline. Oh, CD is a Creative Director for those of you who are not immersed in a world where CD, AD, Hot, re-purpose, Outside the box means something to somebody. I'm a CW.
Funny thing is a lot of people never understand what that means. I don't work in a copyright office. I write crap that 95% of the general public will ignore or throw away. The thing is, I love it.
I've had other jobs with interesting titles. I've been a courtesy clerk at Kroger which was a nice way of saying, "Peon that collects carts in the rain." Attendent at the laundrymat code for "Wash other people's dirty clothes." Straightner was an all time low. AKA- "Walking around K-Mart all day like some crazy person with OCD. Straighten toilet paper. Tidy vitamins. Fuck. Somebody's been fondling the nylon display you spent all morning fixing, so do it again."
I really can't complain about the job I've got now. I really do like it. Sure it hurts my head sometimes but I've been here almost a year, and no one has ever asked me to collect any carts or wash any strangers underwear. You know you've really made it, when your job doesn't require either a name tag or a polyester smock of some kind.
Hair nets optional.